Content Marketing Strategies for Builders

Words by
James Henderson
Butterflow Creative Director

Content marketing is a powerful tool for residential home builders. By creating informative and engaging content, builders can attract and retain clients while establishing themselves as industry experts.

Content Marketing Ideas

  1. How-To Guides: Create guides that help clients understand the building process.
  2. Video Content: Use videos to showcase projects and client testimonials.
  3. Social Media Integration: Share your content across social media platforms to reach a wider audience.

These strategies can enhance your online presence and drive more traffic to your website.

James Henderson
Creative Director & Founder — Butterflow